What is commercial marketing?

Commercial marketing is the act of encouraging customers to engage with products or services to benefit a commercial enterprise. These customers might be individuals or other corporations. Commercial marketing seeks to convert prospective customers into paying customers with a relationship to the product and brand.

What is business marketing?

Government, private or public institutions, or commercial businesses and organizations use business marketing for the promotion, selling or reselling. Business marketing also goes by many names like business to business marketing, industrial marketing, and business to government marketing.

Why is commercial marketing important?

Successful commercial marketing can help customers understand why they should buy a product, which may lead to higher sales numbers for the company. This can help a company gain more revenue, which it may then use to develop new products and further expand its company influence.